THE #MYMILES CHALLENGE IS A FUN AND EASY WAY FOR YOU TO SHOW YOUR SUPPORT FOR THE NEXT GENERATION OF ATHLETES
SportsAid Week 2018 will see the return of the #MyMiles Challenge this week as the British public pays tribute to the commitment, dedication and sacrifice shown by the next generation of sporting talent!
The social media campaign was launched last year to shine a spotlight on the training young sports stars undertake, day after day, as well as the ongoing challenges they face. On average, a SportsAid athlete covers 43 miles under their own steam every week.
SportsAid supporters came together to keep young athletes company throughout the week of fun and fundraising as they flooded Twitter, Instagram and Facebook with photos and videos of their activity before making a nomination and a donation to continue the chain.
They collectively covered 5,741 miles via a wide range of exercise including cycles, rows, runs, swims, walks and team triathlons. The aim is to beat the total in 2018 having taken inspiration from the incredible level of activity displayed during SportsAid Week 2017.
The #MyMiles Challenge is accessible to everybody and only asks for a £2 donation. It’s entirely up to you as to the distance you wish to cover – as long as you meet the minimum requirement of one mile. Here’s a step-by-step guide for you….
- Physically cover a distance of your choice (one mile minimum) via any form of exercise (if it’s not easy to record the distance of your activity – 20 minutes = one mile)
- Post a video or photo on social media upon completion – include the distance you’ve covered, tag SportsAid (see social media handles below) and use #MyMiles
- Don’t forget to nominate a friend, family member or colleague to continue the chain – make sure to remind them to donate upon completion!
- Finish by texting ‘WEEK40 £2’ to 70070 to help Britain’s brightest sporting prospects during the critical early stages of their careers
